Turkish delight—or lokum—is one of the world’s most iconic confections, tracing its roots back to the Ottoman Empire of the 18th century. Known for its chewy, fragrant texture and dusting of powdered sugar, this sweet has become a beloved delicacy far beyond Turkey, including in the United States, where demand for authentic Mediterranean and Middle Eastern treats continues to rise.
History and Origins
Turkish delights originated in Istanbul during the late Ottoman period, often flavored with rosewater, citrus, or nuts. Traditionally, they symbolized hospitality and were served during celebrations and family gatherings. Today, they remain a cultural treasure and are still gifted during holidays such as Bayram.
Turkish Delights in the U.S. Market
In the U.S., Turkish delights are now widely available—from specialty Middle Eastern and Mediterranean stores to large supermarket chains and online platforms. Brands such as Hazer Baba and Koska export directly from Turkey, while American confectioners have also begun crafting local versions to meet demand.
Cities with large Turkish and Middle Eastern communities, including New York, Los Angeles, Chicago, and Houston, often host bakeries and shops that specialize in handmade delights, offering flavors ranging from classic rose and pistachio to modern varieties infused with chocolate, pomegranate, or coconut.
Cultural Presence
Turkish delights gained mainstream recognition in Western culture partly through literature, most famously in C.S. Lewis’s The Chronicles of Narnia, where the candy was portrayed as a symbol of irresistible temptation. Today, they are appreciated as both a gourmet gift and a nostalgic link to Mediterranean heritage.
Health and Lifestyle Trends
Made with sugar, starch, and natural flavorings, many varieties are now offered in vegan, gluten-free, and low-sugar options to appeal to modern dietary preferences. Their natural nut and fruit fillings make them a popular alternative to processed sweets.
Where to Find Them in the USA
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Turkish bakeries and cafes in major U.S. cities
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Specialty Mediterranean groceries
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Farmers’ markets featuring artisanal sweets
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Online retailers like Amazon, TurkishBazaar, and Yummy Bazaar